Quill and Quire

Marketing Manager

Annick Press Published: October 10, 2017
Location
Toronto
Job Type
Full-time
Category
Default
Date Posted
2017/10/10
Application Deadline
2017/10/24

Description

DESCRIPTION:

  • Create and implement marketing plans for each season’s list. Assign key title status, compose and manage title marketing plans for trade and institutional market.
  • Prepare catalogue copy, advertising copy, back cover copy, press releases, and author profiles.
  • Identify key titles every season and with Digital Project Manager and create joint marketing initiatives for these titles.
  • Prepare and submit annual marketing grant applications for the OMDC Book Fund, and oversee implementation of the projects.
  • Work with advertising reps from PW, Booklist, and SLJ to determine annual advertising programs and budgets.
  • Contract with outside suppliers to produce marketing materials such as Teacher’s Guides, book trailers, etc.
  • From time to time travel to conferences/show/exhibits, either locally or in the US and Canada.
  • Meet with booksellers, key institutional buyers and others to help promote Annick’s list.
  • Oversee publicity plans/programmes.
  • Participate in publishing meetings by providing a marketing perspective for proposed projects, including targeted markets, pricing, formats, age range, and projected sales numbers.
  • Consult on titles and cover design for new books.
  • Provide marketing input at sales conferences.
  • Pitch authors for writer’s festivals across Canada.
  • Prepare materials for and oversee review copy mailings twice a year.
  • Select books to be submitted for various awards.

Applicants should have at least four years of marketing experience in children's publishing.

Please forward a cover letter and resume to Rick Wilks, Director at rickw@annickpress.com by October 24, 2017.

Regrettably, we can only respond to those selected for an interview.