On February 16, author Nicholas Ruddock launched his first novel, The Parabolist (Doubleday Canada), at the Bookshelf in Guelph, ON. (All photos by Anuta Skrypnychenk, courtesy of Doubleday Canada.)

Bookshelf staffer Dan Evans sports the latest in minimalist book swag.

Ben Minnett (with large camera), Random House senior publicist Adria Iwasutiak, and Doubleday senior editor Nita Pronovost present Bookshelf owner Barb Minnett with a united, grinning front.

Ruddock rolls up his sleeves and reads from his novel.