First there was the LongPen. Next, the LongPen went digital as iDoLVine LiveSign. Now, Margaret Atwood and a team of techies are looking to bring fans and artists even closer with the rollout of Fanado mobile.
Last month, Fanado (formerly iDoLVine), launched its Fanado Goes Mobile campaign on crowdfunding site Indiegogo. Fanado — which combines LongPen’s remote signature technology with video conferencing and social media — is aiming to raise $85,000 to develop two apps for a range of mobile devices. In a press release, Fanado says that with the apps “every iPad, iPhone, and Android device will become the stage door “ providing access behind the scenes, on the tour bus, in the recording studio, and wherever artists are creating.”
The press release goes on to describe Fanado events as “built around a backstage environment where fans with common interests can hang out, take part in public text chats, hold private video chats, discover new artists, learn about upcoming events, and make new friends.” This differs from On Stage events, in which participants meet the artist and receive a video clip of the experience, which can be shared via social media. True to its LongPen roots, participants also receive personalized collectibles with the author’s authenticated signature.
To date, Fanado has raised more than $54,000. Among the perks offered to funders are a subscription to an Atwood-penned comic strip series ($1), a three-pack of Byliner original stories ($50), a signed limited edition of a section of Atwood’s forthcoming novel, Maddaddam ($350), a personalized Fanado channel ($5,000), or a Maddaddam character named after you ($10,000). According to Fanado, organizations such as House of Anansi Press, Indigo Books & Music, Random House of Canada, and the Scotiabank Giller Prize have ponied up thousands of dollars each to support the venture and own a Fanado channel.