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BookCamp Toronto is happening this weekend

BCTO14_SaveDateBannerThis weekend, the Canadian Book Professional Association will host BookCamp TO, its annual “unconference.” Sponsored by BookNet Canada, the event features a series of conversations (as opposed to binary presentations) on a range topics from self-publishing to the state of Canadian poetry.

BookNet’s Erin Stropes has compiled a detailed list of several of the sessions over on their blog. Here are a few highlights:

The session on self-publishing will be hosted by Kobo Writing Life’s Mark Lefebvre, Iguana Books editor Greg Ioannou, and freelance editor and publishing consultant Michelle MacAleese. Rather than focus on the increasing popularity and viability of self-publishing for authors, as many discussions of the subject tend to do, the session will cater to freelance editors, designers, and marketing experts who are hired to bring the books into shape. The group will talk about the process from planning to sales and distribution, as well as dealing with authors’ expectations.

Library sales rep Janet Murie and librarian Sharon Bailey will lead a discussion around the undervalued skill of hand-selling books, and the comparative deficiencies of algorithm-driven book suggestions.

eBOUND Canada will lead a session on the findings of its recent marketing study.

The free event takes place Aug. 16 at the University of Toronto’s iSchool from 11:30 a.m. to 5 p.m., followed by an after party. More information is available here.